Cardamom, jaggery, a little smoke. Your Diwali cup is ready.
Edit Approved
Content Studio
One brief in. A week of on-brand posts out.
Content Studio drafts posts, captions, images and short-video scripts that look and sound like your brand. You edit, you approve, it schedules.
- Images in your brand colors and fonts
- Captions written in your tone of voice
- Every draft waits for a person to approve
Brief: Diwali week. Push the festive roast, 20% off, gifting for offices. Keep it warm.
Draft weekMonFirst pour of the festive roast
TueGifting for teams
Corporate hampers with single-estate beans. Orders close Friday.
Edit Approve
Wed12s: the pour-over
Script: kettle, bloom, slow pour, close on the diya.
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Thu20% off all week
Family table, festive cups. 20% off every roast till Sunday.
Edit Approved
FriLast call
Diwali roast is almost gone. Two days left at 20% off.
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SatYour rangoli, our cup
Share your rangoli with your Kaapi cup. We repost our favourites.
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Approval
Scheduled · Thu 7:00 pm
Approved by Meera
Briefs, not prompts
Write it like you would tell a colleague.
No prompt tricks needed. Type what you want to promote, for whom and until when. Content Studio reads your Brand Kit, checks your calendar for clashes and drafts one post per channel, each in the right shape.
- Plan a single post or a full week from one brief
- Mentions offers, dates and product names exactly as you wrote them
- Flags claims like "best" or "guaranteed" for a second look
Logo
Kaapi HousePrimary, light and mono files
Fonts
Aa
Headings: Fraunces
Body: Inter
Colors
#3D1F14
#6B3E26
#F2A541
#FFF4E0
Tone of voice
FormalCasual
SeriousWitty
PushyGentle
Words
roastcupslow mornings cheap hurry best ever
Edit in seconds
You are still the editor.
Every draft comes with quick rewrites: shorter, warmer, more playful, more direct. Swap the image, change the crop, or rewrite a line by hand. Your edits teach the next draft.
- One-click rewrites that keep your voice
- Side-by-side versions for each channel
- Comment and tag a teammate on any post
Ananya R.2m
Is the Diwali roast available in whole beans or only ground?
Reply drafted
Rahul Mehta14m
Can we order 40 hampers for our Pune office before the 10th?
Sales lead
Priya S.32m
My order arrived with a broken seal. What should I do?
Needs a person
kaapi_fan1h
That pour-over short was so calming. More of these please.
Replied
Instagram comment on "Diwali 20%"
Is the Diwali roast available in whole beans or only ground?
Suggested reply in your voice
Both. Pick whole beans at checkout and we roast them the morning we ship. The 20% runs till Sunday.
Review and send Edit
What it creates
Everything a social calendar needs.
Single posts and carousels
Branded visuals built from your colors, fonts and product photos, cropped for each feed.
Captions per channel
Short and punchy for Instagram, fuller for LinkedIn, tight for X. Never the same caption pasted five times.
Shorts and Reels scripts
Hook, shot list, on-screen text and voice-over for 10 to 30 second vertical videos.
Hashtags that fit
A small set picked for each channel and topic. No walls of tags.
Hindi and English
Draft in English, Hindi or a natural mix of both, matching how your audience talks.
Repurpose what worked
Turn last month’s top post into a fresh carousel, Short or LinkedIn story.
Our promises
AI that works for your brand, not around it.
Approval before publishing
Every AI-written post waits for a person to approve it before it goes live.
No engagement tricks
No fake followers, bought likes or automated follow-backs. Ever.
Official platform access
Connections to social platforms use their official access and follow their rules.
Your content stays yours
Images you upload are not used to create content for other customers.
Questions
Content Studio, answered.
How many posts can I create?
Spark includes 30 AI posts a month. Fusion and Reactor include unlimited AI posts. Editing a draft never counts as a new post.
Can I use my own photos?
Yes. Upload product shots or team photos to your Brand Kit library and Content Studio will design around them.
Who owns the content?
You do. Everything created in your workspace is yours to publish, edit and reuse anywhere.
What if a draft is off-brand?
Edit it or tell the Studio what is wrong, like "too salesy". It rewrites the post and remembers the note for next time.
Give your brand a center of gravity.
Your first on-brand post takes about ten minutes. Here is how those minutes go.
- MIN 01 Drop in your logo and pick three colors. The Brand Kit fills itself from your website.
- MIN 04 Describe your voice in a line, like "warm, witty, never pushy".
- MIN 06 Write one brief. Get a post for each channel, sized and captioned for it.
- MIN 10 Approve it. Pick a time, or take the suggested one.